Targeting Bingo Players to Grow Your Affiliate Gambling Business

The best online traffic is perfectly targeted traffic. By this I mean getting your advert or link directly in-front of your target niche instead of to the public at large. This much is obvious but how do you go about targeting potential bingo players? First we need to find out who really plays bingo.

Until now most people associated bingo with groups of old ladies at their local bingo hall, cup of tea and a biscuit in one hand and bingo card in the other. Today, bingo is played all across the world, online and in modern bingo halls – with players from every race logging on and having a go. It’s cheaper, faster and more exciting – with loads of huge jackpots and special prizes on offer around the clock and quick-fire games with lively enough chat rooms to keep everyone entertained.

Recent studies have shown that there are over 100 million bingo players worldwide, but roughly 80% of these players are actually women that are aged between 30 and 50 years old. The spare 20% are men of the same age range.

OK so we know who the bingo payers are so how do we target them? Most bingo players are stay at home parents, usually female and the game allows them to chat with new friends and have fun while still being able to keep an eye on the kids. This has lead to the social networking, forums, communities and chat rooms of a bingo site being seen as just as important as the big games and jackpots for many – and having ‘bingo buddies’ one of the biggest perks of the game.

So far so good so how do we draw them in, any ideas? Each bingo site online is different – with some catering to each bingo demographic individually (usually focussing on community spirit), while others use celebrity gossip, flirting and exclusive red-carpet offers and prizes to lure in the younger players – a percentage of bingo players that has sky-rocketed in recent years. In the UK, the proportion of players that are under 45 years of age has shot up from 46% to 62% in the last decade, with players between the ages of 18 and 24 now making up 700,000 of the 3.5 million players in Britain.

You can even take these niches further. Many newspapers also have set up their own online bingo division, so you can play with bingo players with similar political leanings to yourself and some high-street shops have even created their own bingo sideline – with cheeky bingo and interesting prizes offered by the bingo site of a certain high-street lingerie and toy chain (now closed). A classic example is Littlewoods bingo.

With 100 million bingo players out there you can afford to narrow your niches. The UK currently has over 80 bingo sites so each with their own niche games and chat rooms.

Promote Your Online Gambling Business With A Casino Advertising Company

Getting highest possible number of viewers and to make them aware of the opportunities and schemes of online casino is the ultimate goal of almost all gambling webmasters. This goal is a response of the importance of valuable internet marketing and casino promotions schemes.

The key role they have in the marketing of an online casino cannot be denied. The best way to handle the marketing and promotion of any gambling site is by hiring gambling advertising services of a casino advertising company.

Casino link building is a great way to create of a network of quality back links on the internet that will not only increase the online visibility of your gambling website but will also drive huge traffic to it. It is done through various methods like buying contextual links, buying text links, buying blog roll links, article or blog writing and paid banner advertising.

Buying casino links is a scheme that let you reserve links for your own gambling or casino site at a different gambling related site. In order to buy any kind of casino link, you just need to visit an online casino advertising agency and they will provide a detailed of casino, poker, bingo and other gambling sites on which you buy a link for your website.

Thus, your website will be getting a good traffic from the people who are interested especially in online gambling or casino sites. Buying gambling links is a great strategy that clearly concerns with those who have an online gambling or a casino site and also helps them in getting huge profits from their online gambling or casino business.

Buying contextual links in gambling related content on other popular gambling and gaming sites on the internet is a good casino promotion strategy. The articles written for the promotion of a particular gambling or casino site, and the posting, blogging and commenting related to any online casino site play a vital role in arousing interest among the readers and also encourage them to visit your website. And you can avail of these services by hiring a professional casino adverting company.

Online Gambling Business Takes Advantage of Compulsive Gamblers

If a bar or liquor store were fraudulently promoting themselves to alcoholics, what would you think? Imagine that an alcoholic, seeking help, finds an ad in the paper for a rehab. “Alcoholics Anonymous Meetings- Problem Drinkers Get Help.” He arrives to the “Meeting”, and finds himself at a buy 1 get 1 free beer night. He completely forgets his intent to quit and goes in to drink.

This is exactly what thousands of gambling and betting web sites do. They load their sites up with articles and content about compulsive gambling and how to quit gambling online. They give tips and advice about giving up gambling, while on the very same site – and even same page, they promote their gambling site. Don’t be fooled into thinking they are being responsible and this is a noble gesture to help people with serious gambling problems. It is far from that.

The online gambling industry is at the forefront of Internet marketing and adapting techniques to attract traffic. These betting, poker, bingo and casino websites know exactly what they are doing when they offer help to problem gamblers interested in stopping. They understand the gamblers problem and they love it.

The secret is in how Internet search works. At his lowest point, the gambler goes onto the internet to seek help for his gambling problem. He looks for gamblers anonymous, help to quit gambling, giving up poker, how to block gambling, etc. And in place of getting to websites that are truly created to help him stop gambling, he arrives to some article that half-heartedly encourages him to quit his habit while it enthusiastically offers another chance to win big at blackjack, bingo or sports betting. Jackpot! The gambling site succeeded to do exactly what it set out to do. It brought a gambler onto its site. A high percentage of such people will convert into paying customers.

This cynical use of someone’s moment of desperation should cause outrage. But proving intent may be difficult and in any case, many of those gambling websites are just not under any jurisdiction that would take an interest in checking the legality of what they do. They can always claim that they are sincerely trying to help gamblers with a problem.

The one method that can prevent gamblers from falling victim to this trick is a web filter. Block gambling sites with a web filter and prevent those sites from tempting the problem gambler.

How To Start Your Own Online Casino and Poker Gaming Business

Did you know that online gambling business is currently one of the fastest growing business categories in the world? The popularity of online gaming is increasing rapidly and this year has seen significant growth in Europe and Asia. In China and Malaysia, there are twice as many online gamers as there are Internet shoppers. Around 43% of Chinese Internet users play games online, while just 16% report that they shop online.

Revenues in online gaming business rose from only $800 million to over $2 billion in 1999! By year 2010, it is estimated that online gambling industry will top over $16 billion in revenues! London-based Merrill Lynch analyst Andrew Burnett says online gambling could generate more than $150 billion in revenues by 2015.

Until recently small entrepreneurs had no chance of getting into the gambling industry, because of huge capital investments, gaming license acquisitions and legal red tape. The internet eliminated all the obstacles. You can now own and promote your own online casino, sportsbook and multiplayer poker room gaming business and generate revenues you’ve only dreamt about.

There are 3 ways to start an online gaming business:

1) Most Expensive – Design and implement all gambling software for an online casino, sportsbook and multiplayer poker room which could cost you millions of US Dollars. You will also need to obtain a gaming license to run your online gaming business, which requires approval from most governments. However, you will have full control of your gambling site, and full knowledge of the source code of your gambling software. In addition, no royalties are paid out to a gambling software development company.

2) Average – Become a Licensee of an Online Gambling Software Provider. This is a far less expensive option to start an online gambling business and you will receive all the gambling software and sometimes even the equipment necessary. It is also the most popular option for both licensed land-based establishments as well as entrepreneurs. Costs range from $30,000 to $350,000. The average licensing fees are around $150,000 (this usually includes marketing costs). In most cases a royalty is paid to the gambling software provider as a percentage of the monthly “take” or “drop” (gross profit). Usually the gambling software provider has payment processing (merchant account providers) already set up for a fully turnkey operation.

3) Most Affordable – Become a Sublicensee of an existing Licensee. This is the least expensive option to start an online gambling business. Costs range from $5,000 to $60,000. The sublicensee is responsible for all the marketing and receives a smaller percentage than a full licensee (2), because royalties paid to the licensee are much higher.

To legally operate online gambling businesses, online casino and poker room owners turn to sovereign governments in countries that permit online gambling and duly issue licenses for gambling operations. The casinos and poker rooms are registered as offshore gambling operations and in turn, the respective countries gain significant licensing fees and tax-generated revenues.

As Internet use spreads across the globe, online gambling business will continue to be one of most profitable online business opportunities of the 21st century.

Gambling Business – 3 Steps To Start Off Online Gambling

Gambling is the most profitable gaming activity in our society today. The gambling process allows many possibilities in which a businessman can easily earn money.

This is the point at which reality sink s in actually. The one and only benefactor who gains in a gamble is the person who owns it, because people who gamble, end up losing more money than what they win continuously and they try their luck a lot by putting more money and property at stake.

Keeping this in mind, it is no wonder that many people resort in putting a gambling business up, more so when there is the internet which can aid them in doing so.

Also, with the dawn of the internet, the starting of a gambling business on the web has become very easy. You not only earn money faster in this case, but also will be deep into the business before you can imagine and also you will be famous because of the width of the span of the spread wings of the internet.

Looking at this, there is no wonder in this accumulation of $ 29 billion by the USA casinos alone in a year.

Actually, in the US, commercial casinos prevail to a greater extent. There are about 28 states which have Indian Casinos, Eleven that are equipped with commercial casinos and forty that have lotteries. As a whole, there are about 445 commercial casinos in the US.

So people who wish to start a gambling business on the web, read further:

1. If someone wishes to start a gambling business on the web, it is vital that they buy the required items first. Primarily, the gambling software must be purchased. Keep in mind that this software is a very costly one and can amount up to a few millions of US dollars. Hence, only those who are rich to start with can start a gambling business on the web.

2. A gambling business must always be approved by the government, even if it is online or an offline one. So, the gambling business is a legal affair and is still governed by the law’s rules and regulations.

3. For gambling businesses, it is vital that an online software provider must license the owner. Hence, the owner can easily obtain equipment and software whenever necessary in the process of the business.

Gambling is thus a very profitable business and in case the business is a legal business, then it is even more so and like any other business, to succeed in the industry, hard work and very good management skill is required.

What You Should Do When Gambling Online

Online casino gambling can be very thrilling. The fun never stops when gambling online. The rush you experience when you win something is matchless. The fun and thrill can be increased further if you follow certain unwritten tips while gambling online. These tips will help in making the online gambling experience an enjoyable one. It will minimize the possibility of you shedding tears of frustration and failure. Let us call these tips the do’s of online casino gambling.

1) Decide on the games you are going to play at an online casino before you start gambling online. Do not play games you are not familiar with. Stick to the games which are known to you. This way, you will not have to lose money unnecessarily while learning how to play games.

2) Decide on a gambling budget and a losing limit. Stop gambling once your budgeted amount is exhausted. A wise gambler will quit when he/she reaches his/her losing limit. This will minimize the loss. So be wise and quit once you have used up the budgeted amount.

3) Be aware of the local law. In some places, online gambling is illegal. So, before you start to gamble on the internet, it is better to check and make sure that online gambling is legal in the place you are residing.

4) Be knowledgeable about the online casino you choose. There are many rogue casinos on the internet. Check and make sure that the online casino you have chosen is genuine and legitimate. Consult your friends or check out the casino on online gambling forums.

5) Give the online casino a test drive. Most of the legitimate online casinos offer the option of playing for free. Avoid casinos that do not offer this option. Play the free games offered by the online casino. If you are satisfied, then you can decide whether to start placing bets.

6) Be aware of the payout rates. Before starting to gamble online, you must check out the payout rates offered by the online casino you have chosen. Compare the payout rates against those offered by other online casinos. Make sure that you are not getting shortchanged.

7) Check out the bonuses. Most online casinos offer bonuses to their players. These bonuses range from sign-up bonuses to frequent-player bonuses. A good online casino will reward its players with small bonuses from time to time. But beware of bonus offers that seem too good to be true. Such bonuses are sometimes used by rogue casinos in order to attract people and then defraud them.

8) Ensure your privacy. Make sure that the security software used by the online casino of your choice is up-to-date. Before signing up, make sure that your data will be safe.

9) Place bets only when you are sure that you can afford to lose them. Do not play with money you cannot afford to lose.

10) Most of all have fun. Enjoy yourself and do not get too worked up. Play for fun and have a good time.

Follow these tips and your online gambling experience would be a lot better. Gambling is to be only for fun and making money. The minute gambling causes you tensions and worries it is time to quit.

Advantages of Gambling Online

Only a few years ago, if you wanted to gamble you had to head to a gambling town like Las Vegas or Atlantic City. If these options weren’t available to you then you just had to use whatever ‘resources’ you could find locally – which tended to be somewhat illicit if you could find them! Nowadays gambling is an international pastime and casinos, card rooms, and bingo halls can be found in every county and country in the world.

Given that such widespread gambling is a relatively new phenomenon, many gamblers question the reasoning for internet gambling. Some feel that online gambling lacks the excitement, sociability and regulation of land-based casinos. While online gambling does have some limitations, it does have an awful lot to offer.

Many online games offer players higher average payout schedules and a wider range of betting limits. Players can also check to see which games are paying out the most, switch between many different types of sports – horse racing, slots, poker, bingo, and learn how to play new games (without money bets) in the privacy of their home, before unleashing themselves on unsuspecting fellow players for money!

Online players often get better odds than they would find in ‘real’ casinos. A prime example of this is in roulette – the American roulette wheel has 38 numbered slots: 1 to 36, a zero and a double-zero, which gives the house edge 5.26 percent. However internet sites also offer the European version of roulette, which has only 37 slots: 1 to 36 plus a zero, which gives a more favourable-to-the-punter house edge of 2.7 percent. It is a similar story with slots, in that online casinos offer higher average payouts than real casinos. You can also check out each site’s monthly payout percentages for each type of game, giving you an even greater advantage.

There are ‘play for free’ options on nearly every game online. These give beginners and more experienced players the opportunity to ready or better themselves without risking any money that can be better spent when you really know what you’re doing in the game.

All prizes from online casinos are money! Land-based casinos offer free meals etc, but online you are guaranteed money prizes which include sign up bonuses, match bonuses, high roller bonuses, player coupons and VIP clubs, and there is always something on offer for new and returning players.

While poker, casino games and sports betting on events like the Grand National are the most common form of gambling online, there are lots of other forms of betting – keno, horse racing, lotteries, chess, pool – you name it and you will be able to bet on it online.

Internet gambling is extremely convenient – you can gamble from home, during your lunch break, on a train journey…. anywhere that has internet access. Not only that, there is also a never ending stream of tournament action. Some gamblers don’t like the idea of online gambling as they fear that they will be alone with no access to assistance. However, all reputable sites have hosts which provide exceptional customer care, the most popular of which is live chat and /or emails. As well as the hosts for information, many sites have message boards or chat rooms, where you can make friends and receive invaluable advice and tips from other players.

Strategize Your Moves to Win Gambling Online Bonus

I’ve just finished reading way too many articles about how to win a gambling online bonus and other fool proof ways to win at casinos. I’ve had enough with roulette computers that beat roulette wheels. I feel a need to get in my two cents in. My two cents are pessimistic. That being said, I do know how you can tilt the odds in your favour. It’s just not that glamorous. It’s like cutting out coupons in the newspaper before you buy your groceries.

Quality online gambling casinos like new customers. It’s a bit of an obvious statement, but a good place to start nonetheless. Quality online gambling casinos are wrestling with the marketing problem. Faced with many similar casinos, how can one create a unique value proposition for customers? How can they make their casino the best? There are several possible means. Casinos can compete on:

- Payout ratio (one casino pays out 98% of the money it takes in)

- Quality of the software

- Give you a gambling online bonus when you sign up.

The main problem with the first marketing effort is that it reinforces the notion that you’re taking money from the players. This might not be the fact that you want to emphasize in your online casino marketing efforts.

The problem with the second is that the best and highest quality software and resulting quality online gambling experience can’t be experienced until after the customer downloads the software. This strategy doesn’t help get new customers. The first two strategies don’t help you get new customers; they just help keep the ones you already have. The last strategy is the online equivalent to the $5 lobster dinner at Vegas. It’s just a loss leader – plain and simple.

Combined with search engine optimization and affiliate programs, the third strategy seems to be the strategy of choice. The proposal works like this. Sign up, deposit $50 and we’ll give you $50. The only catch for this gambling online bonus that you need to gamble a bit before you take the gambling online bonus money out.

Many quality online gambling casinos offer a gambling online bonus of 10%, 20%, or 25%. It might be better to look for individual free money for every $25 you deposit. If the quality online gambling casino gives you a free $50 for every $50 you put in, this works out to a 100% bonus. One place offered $100 for a $25 deposit. This is a whopping 400% bonus! Not bad.

So is there a catch? Not really, as long as you don’t end up losing more than the bonus. A little self discipline.

So, how do you hustle the quality online gambling casino?

A Blackjack player that knows some basic strategy has a disadvantage of around .5%. This means that for every $100 that you wager, you should get $99.50 back. I think that this is actually pretty good. For one hours worth of entertainment, you should be down at most a buck or two. If you’re lucky, you might win a bit.

Quality online gambling casinos usually want you to make $50 worth of bets before you take the money out. Normally, you’ll end up with $40 to $60 to take out (assuming you deposited $25 and the casino kicked in $25 as well). It’s cool is you suck at Black don’t sweat it just play Baccarat or Craps. In Baccarat, bet player or banker. In Craps, bet pass or don’t pass. These strategies give you about a 1% disadvantage. Make all your bets the table minimum. Keeping you bets at the minimum diversifies the risk over more hands and increases the chance that you will end up with between $45 and $55 worth of cash. Now just have fun and make $50 worth of bets. In general, it’s a good rule of thumb to deposit more than the minimum amount for the gambling online bonus. This is just to avoid suspicion. After you’re done, take most of your money out. If you leave a bit in, the casino might give you the same sort of gambling online bonus and you can make more money this way.